Irish Consumer Sentiment in August 2025: What It Means for You?

The days are getting warmer as August settles in, but the economy is not exactly keeping up. According to the latest Irish Consumer Sentiment August 2025, confidence among consumers rose slightly this month, though it still falls short of long-term averages.

So, what does this mean for people in North Dublin trying to manage groceries, bills, and maybe save a little for a winter break? Let’s take a closer look.

What the Numbers Show: Irish Consumer Sentiment August 2025 

• Consumer Sentiment Index: 61.1 in August, up slightly from 59.1 in July.
• Still well below the long-term average of 83.8.
• Compared to August 2024, when it was 72.1, we’re more cautious this year. 

August 2024 vs August 2025

Month/Year	Sentiment Index	Economic Mood	Trade Situation	Living Costs
Aug 2024	72.1	Post-pandemic boost	Tariffs looming	Rising prices
Aug 2025	61.1	Strong GDP, jobs	Tariffs reduced but in place	Still high

So yes, there’s a slight increase, but we’re not exactly popping champagne. 

Why the Small Increase?

Two words: Trade Certainty. As per the reports by the Irish Examiner, consumers are still negative but are less nervous about the economic outlook after the EU and US finalised a trade agreement. The EU and US managed to agree on tariffs, reducing them from 30% to 15%. That’s not perfect, but at least it means exporters (and by extension, households) aren’t facing the cliff edge many feared.

At home, jobs are strong. Think Business has revised the Economic forecast for Irish economy GDP upward at a whopping 8.1% this year. On paper, that’s great. But then there’s the reality at Tesco, Dunnes or at your local stores, the weekly shop feels dearer than ever. Utility bills still sting. And that’s why confidence is slow to bounce back.

 

Why It Matters to Households? 

Consumer sentiment index is not just a number. It shapes daily choices. When confidence dips, people spend less, and that affects shops, cafes, and even housing demand. Right now, jobs are strong, but low confidence shows many are still cautious, which could slow growth.

Many households, including those here in North Dublin, feel the pinch. Even as jobs and trade figures show positive signs, day-to-day costs remain high. That gap helps explain why confidence levels have yet to catch up.

A Cautious but Hopeful Outlook 

Confidence is below the long-term average, but August’s increase shows resilience. If living costs ease and trade tensions settle, confidence can improve further. For a wider view, you can read our blog on the impact of tariffs on Ireland. 

At MFCU, we see the real stories behind the numbers. Families managing mortgages, young savers building deposits, and retirees balancing budgets all shape this picture.  

If you want to understand how Irish Consumer Sentiment August 2025 may affect your finances, talk to us. If you are not a member, consider joining us. We are here to guide and support our North Dublin community every step of the way.